For teams that diagnose before they prescribe
Can an AI sales coach run Solution Selling live on my calls?
Yes. Upload your pain questions, the impact and stakeholder questions you use, and your talk tracks, and Amotions AI coaches from them on Zoom, Teams, Meet, or dialer calls. A private overlay helps the rep keep diagnosing until the buyer owns the problem, then build the solution picture with them before presenting.
Written and reviewed by Pianpian Xu Guthrie, Founder and CEO · Published · Last updated
How it works
How does Solution Selling become live prompts?
Your diagnostic questions and rules become the source for live suggestions, alongside what the buyer just said. The steps you set under Organization settings → Playbooks, such as pain, causes, impact, and the buyer’s vision of a solution, become a checklist that ticks off as each is covered.
1Upload your diagnostic questions
Add the questions you use to uncover pain, its reasons, who else it affects, and what it costs, plus rules such as no presenting until the buyer confirms the problem. Amotions calibrates to your language, typically in about one week.
2Set the steps and the scorecard
Under Organization settings, add steps such as Pain admitted, Causes, Impact, and Solution vision in Playbooks. Add matching criteria in Scoring Config so each call is scored the same way.
3Coach live, score, and rehearse
On the call, the overlay shows one suggestion at a time and checks off steps. It does not ask for what the buyer already said. Afterwards, the call is scored out of 100, and reps rehearse in AI roleplay.
- AEHow are quotes put together today?
- Ops DirectorBy hand in spreadsheets. It’s slow, but it works, I guess.
Suggestion
They haven’t admitted a problem yet. Ask what happens when a quote goes out late or wrong.
Playbook
0/4
- Pain admitted
- Causes
- Impact and who else is affected
- Solution vision
Example
What does a live Solution Selling prompt look like?
Here is an illustrative call. The buyer has admitted the problem and asks the rep to explain the product. The overlay suggests one more diagnostic step, who else feels the problem, so the solution can be shaped around the full impact, in the team’s own wording.
- AE:So late quotes are costing you deals at the end of the month.
- Ops Director:Yes, that’s the main issue. So what exactly does your product do?
Suggestion
Before presenting, ask who else is affected by late quotes, such as finance or the sales team, and how.
Playbook
Pain admitted ✓ · Causes ✓ · Impact · Solution vision
What the rep said next
“I’ll show you. First, who else feels it when a quote is late, finance, the reps, or the customer, and what does it cost them?”
Compare
How is this different from post-call tools and roleplay apps?
Post-call tools show where a rep presented before diagnosing once the call is over, and roleplay apps rehearse diagnosis before. Amotions coaches the next diagnostic question during the call and adds practice and scoring on the same questions. The other categories are stronger at some jobs.
| Question | Amotions AI | Post-call analytics tools | Roleplay-only tools |
|---|---|---|---|
| When it helps | During the live call, plus practice before and scoring after. | After the call, from the recording or transcript. | Before the call, in practice sessions. |
| Stopping an early presentation | A private reminder to finish diagnosing while the buyer is still on the line. | Shows the early pitch once the call is over. | Builds the habit on practice buyers ahead of time. |
| Uses your own questions and wording | Suggestions and scorecards come from your uploaded questions and criteria. | Many let you build scorecards and trackers from your process. | Many let you build scenarios from your methodology. |
| Visible to the buyer | No. A private overlay; it never joins the meeting as a bot. | Often a recorder or meeting bot joins; varies by product. | Not applicable: no buyer is present. |
| Where it is the stronger choice | Reps who need the next question while the buyer is still talking. | Call libraries, deal analytics, and forecasting across many calls and reps. | Structured certification programs and large scenario libraries for onboarding. |
When it helps
- Amotions AI
- During the live call, plus practice before and scoring after.
- Post-call analytics tools
- After the call, from the recording or transcript.
- Roleplay-only tools
- Before the call, in practice sessions.
Stopping an early presentation
- Amotions AI
- A private reminder to finish diagnosing while the buyer is still on the line.
- Post-call analytics tools
- Shows the early pitch once the call is over.
- Roleplay-only tools
- Builds the habit on practice buyers ahead of time.
Uses your own questions and wording
- Amotions AI
- Suggestions and scorecards come from your uploaded questions and criteria.
- Post-call analytics tools
- Many let you build scorecards and trackers from your process.
- Roleplay-only tools
- Many let you build scenarios from your methodology.
Visible to the buyer
- Amotions AI
- No. A private overlay; it never joins the meeting as a bot.
- Post-call analytics tools
- Often a recorder or meeting bot joins; varies by product.
- Roleplay-only tools
- Not applicable: no buyer is present.
Where it is the stronger choice
- Amotions AI
- Reps who need the next question while the buyer is still talking.
- Post-call analytics tools
- Call libraries, deal analytics, and forecasting across many calls and reps.
- Roleplay-only tools
- Structured certification programs and large scenario libraries for onboarding.
Amotions is a vendor in this category. The columns describe categories, not specific vendors; confirm any individual product’s features with that vendor.
Proof
Who uses live guidance on their own process?
Venu AI’s founder uses Amotions to pass a founder-led sales playbook to new reps: structure, questions, and guidance in real time, without shadowing every call. It runs on the platforms your discovery calls already use, and you can start free.
Used by professionals at
Works where your calls happen
- ZoomNative integrate
- Microsoft TeamsBrowser / desktop overlay
- Google MeetBrowser / desktop overlay
- browser-based dialersBrowser / desktop overlay
Pricing and free trial
Basic is free. Starter is $49/seat/month billed annually ($59 billed monthly). Every plan is listed on the pricing page.
FAQ
Questions people ask
Short, direct answers on how it works, what it needs from you, privacy, and pricing.
What is Solution Selling?
Solution Selling is a methodology that began with Mike Bosworth in the early 1980s and is now offered by Sales Performance International. The rep diagnoses before prescribing: help the buyer recognize and admit a problem, explore its causes and who else it affects, then build a picture of the solution together before presenting the product.
Can AI coach the diagnose-before-prescribe step on live calls?
Yes. Live suggestions from your uploaded diagnostic questions point the rep at the next question, based on what the buyer just said, and a Playbook checklist shows which parts are covered. You can set rules such as no presenting until the buyer confirms the problem.
Will the AI turn our Solution Selling steps into a script?
No. The steps you set under Organization settings → Playbooks drive the checklist and reminders only. Suggestions come from your uploaded documents and the conversation, and the rep uses them in their own words or ignores them.
Can it track who else is affected by the buyer’s problem?
Yes, if you add it as a step or substep. The checklist ticks it off once the buyer clearly names other people or teams affected, and a reminder can nudge the rep if it has not come up after a set time.
Can reps practice Solution Selling diagnosis with AI roleplay?
Yes. An admin builds scenarios in Roleplay Config, such as a buyer who says the current process works fine. Reps get a transcript, a score out of 100 against your criteria, and feedback, including on vocal tone and delivery.
Is Amotions affiliated with Sales Performance International?
No. Amotions is not affiliated with, endorsed by, or certified by Sales Performance International or the methodology’s authors. Solution Selling is a registered trademark of its owner. Amotions does not provide Solution Selling training content; it coaches from the material your team uploads.
How much does an AI sales coach for Solution Selling cost?
Basic is free and includes every Professional feature except custom AI agents, with limited usage, so you can test it on a real call with your own questions. Starter is $49/seat/month billed annually ($59 billed monthly). Every plan is listed on the Amotions pricing page.
Written and reviewed by
Pianpian Xu Guthrie
Founder and CEO, Amotions AI
M.Phil. / M.A. in Sociology, Yale University (thesis on social mobility and psychological well-being). Pianpian Xu Guthrie founded Amotions to coach the behavioral side of live conversations: tone, emotion shifts, and listening.
About the founderDiagnose before you prescribe, on every call
Start free and upload your diagnostic questions, or watch a sample live-coached call first. Then see where reps present too early.
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