Template

Keep a client at renewal

Practice the renewal call where a client’s premium went up and they have a competing quote in hand.

Fit

Who it is for and when to use it

Who it is for
Insurance agents and account managers who call clients before renewal, especially after a rate increase.
When to use it
In the weeks before renewals go out, or when a client emails "I got a better quote". Use it to practise explaining the change and offering real options before the client cancels.
Where it goes
AI roleplay
What you get
A private roleplay in your Roleplay list with three client scenarios: confused, shopping, and already decided. Each session is scored with your usual roleplay scorecard.

Inputs

What you fill in

Every answer below is a synthetic example. Swap in your own; only say what is true and approved for your business.

The policy renewing
Example: homeowners policy
Why the price changed
The real reason, as you would explain it to the client.Example: higher rebuild costs in the area
Options you can actually offer
Only options you are allowed to offer.Example: re-shopping with other carriers, a higher deductible, or bundling the car

Example

The full template, filled in

Illustrative exampleSynthetic example. Replace it with your own details.

Renewal save: homeowners policy

You play
Agent calling about a homeowners policy renewal
The AI buyer plays
Long-time client whose homeowners policy went up
  1. Scenario 1

    Your homeowners policy renewal notice shows a higher premium and you do not understand why. You have not shopped yet. You want a clear explanation of higher rebuild costs in the area in plain words.

    Buyer says: “Why did my bill go up when I never made a claim?”

    Buyer rule: Get frustrated if the agent uses jargon or blames you.

  2. Scenario 2

    You have a cheaper quote from another company for your homeowners policy. You like your agent but money is tight. You want to hear real options, such as re-shopping with other carriers, a higher deductible, or bundling the car, before you decide.

    Buyer says: “Someone else quoted me less. Can you do anything?”

    Buyer rule: Only agree to a next step if the agent asks what matters most to you.

  3. Scenario 3

    You already decided to switch your homeowners policy and are calling to cancel. You will stay on the line only if the agent asks why before arguing.

    Buyer says: “I am calling to cancel. I already signed with someone else.”

    Buyer rule: Say goodbye if the agent pressures you or criticises the other company.

How to use it

How to use this template

  1. Fill in the policy, the real reason for the change and the options you can offer. The example answers are synthetic; replace them.
  2. Press "Use this template". The roleplay appears first in your Roleplay list.
  3. Start with the confused client: explain the change in one or two sentences and check they understood.
  4. Move to the shopping and cancelling clients once your scorecard shows you ask before you offer.

No account? You can still copy the example above and use it with your team as a script.

More templates

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